CERTIFICATE
IN DIGITAL CO-MARKETING

The Certificate in “Digital Co-Marketing” from our partner Channel Institute, will provide you with a strong foundation in the core concepts, frameworks and tools of digital marketing between technology vendors and their channel partners. The course is designed for those in charge of marketing at both vendors and technology resellers and introduces digital co-marketing best practices worldwide. This Certificate will also instill confidence in both current and future employers that you have the knowledge they need to drive digital co-marketing success.
This course not only introduces what digital marketing tactics are currently most effective for resellers, but also shows you how technology vendors and their reseller partners are working together to use digital marketing techniques such as Buyer Personas, the Buyers Journey and Remarketing to jointly compete more effectively.
Digital marketing is simply not the same as successful digital co-marketing.
The Certificate in Digital Co-Marketing will provide you with a strong foundation in the core concepts, frameworks, and tools of digital marketing between technology vendors and their channel partners. The course is designed for those in charge of marketing at both vendors and technology resellers and introduces digital co-marketing best practices worldwide. This Certificate will also instill confidence in both current and future employers that you have the knowledge they need to drive digital co-marketing success.

This course not only introduces what digital marketing tactics are currently most effective for resellers but also shows you how technology vendors and their reseller partners are working together to use digital marketing techniques such as Buyer Personas, the Buyers Journey and Remarketing to jointly compete more effectively. As with all of our courses, the Certificate in Digital Co-Marketing has been reviewed and approved by our Industry Advisory Council.
- Channel Marketing professionals at vendor companies.
- Marketing professionals (or those responsible for marketing) at reseller firms.
Video lectures, Ebooks, powerpoint presentation.
Course price
USD $ 2,300